Your music video should be the centre-piece of your campaign and can be used to gain exclusive premieres, an increased reach on your socials and numerous placements on blogs. Aside from this main video, you may wish to consider a lyric video and a live session video as these assets will help your campaign run for longer with a more effective reach. Aside from them being more opportunities for premieres and blog placements, they are also great content to share on your social channels as video is favoured in many of the algorithms.
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